A key attraction was Refik Anadol’s AI-powered „Earth Dreams,“
translating environmental data into captivating visuals. The event also
featured diverse programming, including Arab cinema, sustainable
desert food production, and an
appearance by Emirati astronaut
Hazzaa Al Mansoori. Creative
director Brendan McGetrick
emphasized the importance of
Dubai’s optimism, given prevalent
grim future perspectives. He cited
the UAE’s rapid development in just
fifty years as an example of what’s
achievable. The pop-up aimed to
inspire curiosity and a positive view
of Dubai, showcasing its emerging
role as a global innovation and
creativity leader.